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K i t c h e n w a r e N e w s & H o u s e w a r e s R e v i e w S h o w D a i l y 3 1 S a t u r d a y, M a r c h 7 , 2 0 1 5 FRESHLY MILLED FLOUR FROM NUTRIMILL HARVEST The NutriMill Harvest provides a daily solution for milling fresh flour at home. This newly released grain mill is beauti- ful, durable and affordable. NutriMill is pleased to officially launch this new product at the International Housewares Show. It is available for immediate distri- bution. Health-conscious people know whole grains and legumes are nutrient packed super-foods. They also realize processing and preservatives ruin nature's goodness. NutriMill lets you take control of your food by milling fresh – on demand. Fresh is always better. Milling fresh grains and legumes tastes better, is more beneficial to your health, saves money and is fun and easy. Owning a grain mill gives you con- trol over the quality of your family's food, by retaining all of the grain's fiber and nutrients that would otherwise be stripped away in processing. Commercial flours are pumped with synthetic vita- mins and minerals, and are treated with bleaching agents and other chemicals to deter mold and insects. Milling flour gives you the peace of mind knowing all the nutrients are intact and helps your family avoid harmful additives. In addition, fresh flour tastes sweet- er, because the natural oils in the flour do not have time to turn rancid as they would during long-term storage. The NutriMill Harvest helps your family enjoy healthy foods, so you'll never have to compromise taste for nutrition. A grain mill is a versatile tool that can be used throughout the day for every meal, including snack time. Oats, barley or wheat can be cracked for hot cereals. Use fresh quinoa or rice flour to make nutritious smooth- ies. Beans and legumes can be ground into fine flour for deli- cious bean dips or soups. Corn becomes fresh cornmeal to use in muffins and breads. Spelt flour is a family favorite for pizzas, tor- tillas and cookies. The NutriMill Harvest is constructed in America from eco- friendly bamboo. Its metal accents come in a variety of colors, allowing con- sumers to choose a mill perfectly suited to their tastes and kitchen. The NutriMill Harvest utilizes corundum/stone heads. The hardness and durability of those heads provide a lifetime of consistent milling. The NutriMill Harvest has two key patent pending features that set it apart from the competition. A texture control dial with "flex-cushion" technology gives you perfect texture control. You can mill from coarse to pastry fine, and easily adapt the setting any time during the milling process. The NutriMill Harvest also intro- duces a "Simplock" bowl removal system. With one "click" you can easily get to the milling heads for cleaning, serv- ice or adjustment. NutriMill has also created a special "gluten and allergy free kit" to accessorize the Harvest. For those persons with specialized needs, you can use this "easy to insert" accesso- ry to ensure there is no cross contamina- tion, no matter how many times the orig- inal milling stones may have been used. The NutriMill Harvest has a 450- watt motor with thermal protection and a five-year warranty. Visit NutriMill at the L'Chef booth #L11147. For more information, go to www.boschkitchencenters.com or call 800.692.6724. EUREKA, FRIGIDAIRE EXTENDING INTO NEW HOME CATEGORIES If you are wondering how valuable busi- ness opportunities created by brand licensing are, just ask the exhibiting com- panies EnergyWise and Euro-Ware! Both are partners to Electrolux Global Brand Licensing with the brands Eureka and Frigidaire. The licensing program from Electrolux has some of the world´s most famous brands in its portfolio. And some of the most powerful global brands are available for licensing opportunities! Frigidaire Extends into Food Storage Containers Family owned Euro-Ware Inc. has been in business since 1989. Its strong com- mitment to efficient service, great value and quality products has helped develop a close relationship with loyal manufac- turers and distributors. To better reach customers at their convenience and remain easily accessible, Euro-Ware today has showrooms in many cities and participates in various trade shows like IHA. The product line consists of more than 1,000 items ranging from cookware, flatware, cutlery, bakeware and serve- ware to organization and storage prod- ucts. The range is continuously improved and extended to keep up with the evolv- ing market. In 2014, Euro-Ware added the Frigidaire brand for food storage con- tainers – licensing the strong home life optimizer brand. To see Frigidaire products and learn more, visit Dura-Kleen Inc/Euro-Ware in booths #S3916 and #S4016. For more information, go to www.euro-ware.com or call Charlie Antar at 718.272.4582. Eureka Expands into Heaters with EnergyWise EnergyWise Solutions LLC in the beauti- ful Cache Valley of northern Utah started in 2009 to distribute energy efficient infrared products. After three years of industry experience, factory direct sales and working with wholesalers, the com- pany determined that the market needed better products – so in 2012, EnergyWise decided to start developing heaters itself. This resulted in the launch of its own line of infrared heaters called Heat Storm. These products used tried and true tradi- tional heating technology, but adding strong value and better design at still competitive pricing. Today, EnergyWise is an industry leader in innovation and high tech infrared products – quickly gaining ground and market share in the U.S.A. as well as international markets. In 2014, EnergyWise wanted to get a brand with inherent strong value and brand aware- ness, and licensed the Eureka brand by partnering with Electrolux and the Global Brand Licensing program. At IHA 2015, EnergyWise is launching its Eureka branded prod- ucts for the 2014 to 2015 winter season. To see the Eureka range and learn more, visit EnergyWise in booth #L13152. For more information, go to www.heatstorm.com or call Brian Harding at 435.752.6611. About Electrolux Global Brand Licensing Electrolux Global Brand Licensing is a business unit within the Electrolux Group, managing the Group´s more than 50 brands. Its competence and experience has made it one of the world's largest companies offering brand licensing opportunities. It devel- ops and manages its licensing program within different product categories across the globe. To learn more about Electrolux brands and its licensing program, visit www. electrolux.com/licensing or contact Deandra Alfero at deandra.alfero@ electrolux.com or 980.236.4028.