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Aftermarket Daily News Nov 4 2014

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A f te rm a rke t D a i l y N e ws Tu e s d a y, N o ve m b e r 4 , 2 0 1 4 4 2 AXIS PERFORMANCE COATINGS: AMERICAN-MADE QUALITY Axis Performance Coatings are made by Vogel Automotive Coatings, a divi- sion of Diamond Vogel Paint, an 85- year-old company that's among the top 20 paint manufacturers in the U.S. Axis' primers and clearcoats and facto- ry-packed colors are all made in the U.S. with no outsourcing. "The majority of these products have been in the field for 15 to 17 years. They're well-tested, and the quality of the products are ISO-certified and have been bench- marked against the major paint compa- nies," said Tom Disney, Axis Performance Coatings' Director. "We call ourselves one of the fastest-growing alternative paint companies for the automotive refinishing market, and our products stand up well against the best in the market." Best of all, they're also competitive on price. All Axis products come with a 10- year warranty. "And we are so confident of our quality that we give a guaranteed sale – if you don't like it for any reason, you can return it for credit. The distribu- tor has nothing to lose – he doesn't have to eat the product or give the body shop his money back," Disney says. "The col- lision shop likes it too. If they start using any of these products, and the painter is not satisfied with the performance, he can return for full credit." Axis Performance Coatings manufactures a range of products to meet every automotive refinishing need. "We have primers all the way from epoxies to 2K primers and sealers and direct-to-metal products. Clearcoats range through a host of products all the way from 1-to-1, 2-to- 1 and 4-to-1 clears and a variety of each," Disney said. "We have some very unique niche clears and primers, including a true two-coat clear that is a 1-to-1 mix 'Prestige Clear,' a clear that is so unique that it is absolutely a one of a kind with a performance that is unchallenged. Come by the booth and we'll share the details of this 'Bullet Proof' clear with you." Axis Performance Coatings' colors are factory-packed in the cans – you'll never need to mix up your own colors according to a formula. "Those include syn- thetic enamels, acrylic enam- els and single-stage urethane colors with customizable colors, so the customer can order any color desired," Disney said. "We can also customize special prod- ucts and colors to the customer's spec- ification and also have private-label programs." Axis Performance Coatings is cur- rently seeking distributors and offering protected territories. Stop by the compa- ny's booth during SEMA to inquire. For further information, visit booth #11061. After the show, call 866-637-8418 or e-mail tom.disney@vogelautomotive.com or visit www.axiscoatings.com. STRIKER BRAND PRODUCTS BY COBRA SYSTEMS INC Need reminder stickers? The "Striker" system, a one-of-a-kind static cling label- ing solution with unique value-added marketing, was developed by Cobra Systems specifically for the Automotive Industry. The Striker III and Striker Pro printers have proven to be the best prod- uct investment to increase shop owner revenue far surpassing expectations. Striker III printer system features customizable options for complete con- trol over how your brand and market your business. Also included is an excep- tional Limited Lifetime Warranty. The rugged Striker III printer system is designed and proven to be ideal for tough working environments. The Cobra Systems Striker III is an industrial desk- top reminder sticker printing system, with an intelligent keypad which stores all of your own templates; it's fast, easy and simple to use. Absolutely no PC is needed to operate it. Reminder stickers have been proven to maintain retention and return of customers. The new Striker Pro is the latest marketing tool for reminder stickers by Cobra Systems Inc. The Striker Pro model offers all new features that will give you an edge in marketing your busi- ness with the use of QR codes, and it will also give you the high- est return on your investment. The new Striker Pro is an indus- trial desktop reminder sticker, also not requiring a computer, which will store all your custom templates. Your custom QR codes make it easy for anyone with a smartphone to visit your website or register for their next appointment. The Striker Pro also offers an unprece- dented Limited Lifetime Warranty. Regardless which unit you buy you will have total satisfaction knowing it comes from Cobra Systems Inc. It stands behind all of its products and has more than 30 years of industry knowledge and experience. Its turnaround time on repairs and service is near seamless. To become a distributor or to get one in your shop, just ask a representative today! Call toll-free at 877-219-3222. Established in 1989, Cobra Systems is a man- ufacturer and provider of industrial product solu- tions developed by a team of experts, one of which is its customers. Cobra Systems Inc. provides the highest quality products that go far beyond filling a purpose. Each of its brands is developed with the same basic principle: "Make them simple and easy to operate." For more information, stop by booth #2583 for a live demonstration and a free sample. WEATHERTECH EXPANDS AVM RESELLER PROGRAM WeatherTech ® recently expanded its pop- ular All-Vehicle Mat (AVM ® ) Reseller Program to include a strategically designed display rack to help aid in retail sales. This new Universal Display Rack not only assists in merchandising AVM Mats in an easy and versatile rack, but offers two additional shelves that can house other WeatherTech universal prod- ucts like the CargoTech ® , BumpStep ® , License Plate Frames, TechCare ® , Pet Barrier and BatteryChargers. The benefits of the program include placement on the WeatherTech Authorized Reseller Program Referral Network website, display rack(s), free POP material, exclusive promotions and direct emails, and an attractive plaque and store decal. Qualifying orders must be placed for AVM Mats and Cargo Mats, and universal product groups for preferred placement. To become a WeatherTech Authorized Reseller Program member, the retailer must purchase at least a qualifying order of nine AVM 4-pc mat sets (available in black/tan/grey) and three AVM Cargo Mats (available in black/tan/gray). The WeatherTech All-Vehicle Mats and Cargo Mats were special- ly engineered for a Trim-to-Fit™ custom-fit. Developed from careful measurements of common vehicles on the marketplace, intelligently placed lines are present on the mats to allow for a custom-fit to the vehicle. The AVM line of products is versatile and are made of the highest quality of material that protect vehicles against wear and tear, making them a popular merchandise piece in a retail setting. For more information about these added benefits to the AVM Reseller Program and more, stop by booth #31135 at the SEMA Show. NITRO GEAR AND AXLE: WHY YOU SHOULD RE-GEAR YOUR TRUCK One of the largest and most common mis- conceptions about re-gearing a vehicle is that "only hardcore off-road guys with huge oversized tires need to do that." In reality, most late model vehicles are equipped with a high-geared overdrive and ship from the factory "under-geared" so that the vehicle turns low RPM on the freeway and the manufacturer can increase its overall mile-per-gallon aver- age. Unfortunately, this means that switching to even a slightly taller tire pushes the vehicles' RPMs below the acceptable range that the engine was designed to run at. You may have also noticed this causes your truck to constant- ly shift out of overdrive, act sluggish dur- ing acceleration, and act like there is a hole in the gas tank giving you poor fuel economy and rapid wear on your trans- mission and other components. Now that you know the symptoms that even a small tire increase can cause, you can combat it. Because changing the tire size does- n't change the tooth count on the ring and pinion, you only reduce what is called "effective gear ratio." For example: If your vehicle is equipped with a 30" tire and a 3.73 differential, you have a 3.73:1 gear ratio and a 3.73:1 effective gear ratio. If you install a 35" tire, your effec- tive gear ratio would become 3.10:1 even though your actual gear ratio is still 3.73:1. That equates to a 16 percent loss no amount of horsepower can make up for. By changing the ring and pinions in your vehicles differ- entials, you can match the ratio to the tire size and bring the RPMs back into the orig- inal range (3.90 ratio in the above exam- ple), have power on demand and improve your current fuel economy. Typically, it is recommended to select a ratio slightly lower (numerically higher) than what the math tells you. The reasoning for this is to help compensate for the several hundred pounds of equipment like bumpers, winch- es and spare tires carriers, as well as the increased weight and rolling resistance of larger wheels and tires. Instead of 3.90 gears, a 4:10 ratio or a 4.56 is recommend- ed depending on your specific situation. Nitro Gear and Axle is one-stop shop- ping for all of your drivetrain needs. Owned and operated by real automotive enthusiasts from all segments of the market, Nitro understands the unique needs of everyone from street rodders to drag racers to off- roaders and every niche between. What sets Nitro Gear and Axle apart is its exclusive products – it stands behind everything it sells and it strives to provide the highest quality differential compo- nents available. It takes the steps neces- sary to ensure its parts are dependable. Its product range is continually growing to meet the needs of consumers for new ratios and applications. It maintains two warehouses in the United States, so no matter where your shop happens to be, Nitro can guarantee fast and reliable serv- ice directly to your door through one of its reliable distribution partners. For more information, go to www.nitro- gear.com or stop by booth #32255.

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