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P ro d u c e S h o w D a i l y 3 5 Fri d a y, O c to b e r 1 7 , 2 0 1 4 POPULAR SEMINOLE PRIDE NOBLE JUICES NOW OFFERED IN 'GRAB & GO' CONTAINERS The Seminole Tribe of Florida and W.G. Roe & Sons of Winter Haven have part- nered to create fresh tasting "Grab & Go" 12-ounce juices under the Seminole Pride™ Noble ® brand. The eight "Grab & Go" 12-ounce juices are a line extension to the Naturally Pure and Purely Organic Seminole Pride Noble brand and are still made from height of season citrus to ensure that they are the sweetest juices with nothing else ever added. This small- er sized product line was designed to appeal to health-conscious, on-the-go consumers who are drinking juices throughout the day. The juices include 100 percent Florida tangerine, 100 per- cent Florida orange, blood orange, Caribbean, lemonade, organic orange, organic apple and organic lemonade. "Citrus juices aren't just for breakfast anymore," said Tony Sanchez, President of the Seminole Tribe of Florida, Inc. and the driving force behind the recent growth and expansion of Seminole Pride. "Our 12-ounce juices are the perfect com- plement to any healthy snack or meal consumed throughout the day." About the Seminole Tribe of Florida Inc. The Seminole Tribe of Florida Inc., the business development arm of the Seminole Tribe, believes in protecting and treasuring Florida's agriculture. That is why they developed the Seminole Pride brand, which stands for premium, pure and "Fresh from Florida." Seminole Brand Development, the sales and mar- keting arm of the brand, manages the diverse line of products, which includes Noble juices, beef, seafood, and OWV™ natural spring water. About W.G. Roe & Sons W.G. Roe & Sons has partnered with the Seminole Tribe of Florida Inc. to establish a foundation that is com- mitted to the agriculture and people of Florida. W.G. Roe & Sons, which was founded in 1927, is a fourth-genera- tion, family owned Florida business that grows, harvests and processes specialty fresh citrus and blueberries in Winter Haven. For more information, call 877- 662-5372, email sales@sempride.com, visit www.noblejuice.com or stop by booth #3918. NORTH SHORE LIVING HERBS ADDS VARIETY North Shore is excited to announce the addition of two new varieties to its Potted North Shore Living Herbs Brand. Starting this year, potted living parsley and potted living cilantro are also avail- able year round. These two additional varieties grow their potted herb offering from four varieties to six, giving retailers more items to choose from. North Shore Living Herbs are available nationwide and in Canada. Parsley has many different uses including home juicing recipes, garnish- es, marinades or a simple addition to any salad for fresh parsley flavor. Here's the deal. Parsley brightens flavors. It adds balance to savory dishes the way that a little lemon juice can make something just taste better. Parsley is a mild "bitter." It's a very popular well known herb, and can also be used in the place of basil in most pesto recipes. Parsley also has many health benefits which you can find on North Shore's website, www.liv- ingherbs.com. Cilantro is popular in ethnic dishes and salsas. Mediterranean Cilantro Pesto uses fresh cilantro. Add the stems for the most healthful benefits and with few drops of lemon juice, it is a great addition on pasta, in sandwiches or as a marinade to fish, poultry...etc dishes. Wonderful! Cilantro leaves provide only 23 calo- ries/100 g, but their phyto-nutrients pro- file is no less than any superfoods around us! This humble Living Herb provides (percent of RDA/100g): 15 percent of folates, 11 percent of vitamin B-6 (pyri- doxine), 45 percent of vita- min C, 225 percent of vita- min A, 258 percent of vita- min K, 22 percent of iron and 18 percent of manganese. (Note: RDA-Recommended daily allowance). Along with the new pot- ted items, North Shore also offers sever- al merchandising solutions enabling retailers to cross merchandise any of the varieties. The herbs are conveniently packed in a self watering tray that takes up water to the plant from the bottom. Using the popular Waterfall Rack dis- play, which holds six 9-Pk trays of Potted Living Herbs, retailers are able to mer- chandise all varieties available through- out the year which include basil, rose- mary, mint, dill, parsley and cilantro. All of these items are best merchandised near tomatoes, onions and peppers. With the growing trend of con- sumers looking for the healthful benefits of cooking or juicing with fresh herbs, North Shore Living Herbs looks to be the perfect product to start that "instant herb garden at your fingertips." The display impact and aroma of fresh herbs is significant in the produce aisle as well as in the kitchen. Contact Jim Fox, Director of Sales for information on how these new vari- eties can enhance your category growth. Visit the website for more insight into "The Original Living Herbs" and the first fresh herb grower to be certified sustain- ably grown. Come see the enhanced packaging of which that alone should increase sales by two percent according to Nielson data. For more information, visit www .livingherbs.com and www.northshore greenhouses.com or stop by booth #4110. BELLA SUN LUCI: SOCIAL MEDIA SAVVY Mooney Farms has launched its social media campaign to show Americans how healthy, versatile and delicious Bella Sun Luci sun dried tomatoes can be. The goal of the campaign is to high- light all of the various products it pro- duces, with a focus on increasing aware- ness of its seven dry varieties of fat-free flavored sun dried tomatoes that are both one of a kind and healthy. "We interface with our customers on a daily basis via our Facebook page. We also post weekly recipe ideas, valuable coupon links and healthy eating tips to stay in touch with our customers who we truly value. We know that our products are healthy and we keep customers up to date on any new medical research that supports eating sun dried toma- toes," explained Mary Mooney. Mooney Farms offers an exciting yearly recipe contest that gives its customers a chance to showcase their personal recipe ideas for the Bella Sun Luci products. This includes a chance of winning one of many exciting prizes, including the grand prize of $2,500. Throughout the year, consumers can also participate in fun activities and free giveaways. Mooney Farms also offers interactive contests through its website and Facebook pages to keep its customers engaged. On its website (www .bellasunluci.com) Mooney Farms offers the consumer delicious recipe suggestions for all of its products and a coupon that can be printed and used towards both its jarred products and bagged items. For more information, call 530-899- 2661, email mooneyfarm@aol.com, visit www.bellasunluci.com or stop by booth #3902. ELIMINATE REJECTIONS USING PEAKFRESH In today's produce industry, shelf life is always a primary concern for retailers. PEAKfresh, one of the pioneers of modi- fied atmosphere packaging (MAP) for produce, is meeting the demand for extended shelf life with its clients across all borders. Its permeable box liners, pal- let covers and home use re-usable pro- duce bags contain all-natural minerals that extract the damaging gases that are naturally produced by most fruits and vegetables, providing customers with produce that stays fresher longer which means, PEAK profit at retail level. Continuing advances in PEAKfresh's technology result in eliminating rejections for the grower and shipper. Its improved shelf life packaging keeps produce fresh during long distance transport and temper- ature variations. In today's industry, it's necessary to make sure that produce can withstand breaks in cold chain during trans- port, whether it's because of the heat of summer or long lines at border crossing where inspections can be lengthy. To meet this need, PEAKfreshUSA offers new and improved box liner products to keep humidity levels high without creating con- densation while extending PEAK shelf life. PEAKfresh also enables shippers to transport produce cross-country without the need for large concentrations of CO2 gas or energy consuming equipment. In some instances, its enclosed bag system relies on naturally-pro- duced CO2, and at the same time extracts damaging ethylene gases prolonging shelf life. Ease of use is important to PEAKfresh users. The box liner bags are easily folded over for closure without the need for extra plastic and time consum- ing closures. Its unsealed vented and non-vented pallet covers can be used for a variety of commodities not only for shelf life, but for protection of other eth- ylene producing products. Simply place the cover over the pre-cooled pallet for shipping is all that is needed. No taping and no injection of C02 gas. Inspection is also easy with PEAKfresh pallet covers at retailer's distribution centers. Covers can be pulled up for inspection and easi- ly lowered back into place prolonging the shelf life of your produce all the way to the retail shelf. This means PEAK shelf life, PEAK fresh- ness and PEAK profits. The PEAKfreshUSA website pro- vides customers with helpful packing instructions, including ideal temperatures for post-harvest packing methods, stor- age and transport. Contact a PEAKfresh specialist for field and greenhouse packing informa- tion using its new vented box liners and pallet covers. Save money and eliminate rejections with PEAKfresh products. It's a low price to pay. Swing by the PEAKfresh booth for a free sample of its reusable home use retail pack. For more information, visit booth #1168 at Fresh Summit. After the show, visit www.peakfreshusa.com, call 877-537- 3748 or email sales@peakfreshusa.com.