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NATURALLY HEALTHY www.gourmetnews.com n SEPTEMBER 2014 n GOURMET NEWS N H 2 6 The Art of Olive Excellence Family-owned since 1916, the fourth gener- ation of the Asaro family is continuing the commitment to bring its customers the high- est-quality natural and organic Sicilian olive oil and specialty foods. United Olive Oil Import was born as an exclusive importer and distributor of Asaro Family Italian olive oils. Its passion for the Mediterranean diet and the increasing market demand for natural and organic foods have brought it to expand its line of imported products, making it the perfect partner for small and medium Ital- ian specialty food pro- ducers. Thanks to the company's deep knowl- edge of the industry and of the products that it imports, it can satisfy the needs of both its cus- tomers and partner suppliers. For more information, visit www.united oliveoil.com. Ford's Gourmet Foods Debuts New, Non-GMO Products at Expo East Bone Suckin' ® Sauce now has important health information on the front of the jar for the first time in its 22 year history. Until now, it only displayed health information on the back of the jar. With more and more con- sumers looking for an easier way to shop and less time at the store, it is helping the con- sumer and retailer by putting pertinent infor- mation in plain sight. On the Bone Suckin' Sauce on the front lower right is a new sym- bol showing All-Natural, Gluten-Free and NON GMO. Stop by booth #844. "We are so happy to be letting everyone know that our Bone Suckin' Sauce is non- GMO. We have added our new non-GMO symbol to the front of the label to let your customers know as well. For over 20 years, we have focused on having the cleanest food products that also taste great! Our Barbecue Sauces, Seasonings and Rubs, Salsa, Yaki and Habanero are non-GMO. "Our product lines and packaging con- tinue to develop and improve. We'll also be introducing our new non-GMO Earth Fam- ily ® Jerky Dog Treats and new packaging for our non-GMO Fire Dancer ® peanuts," said Sandi Ford, President of Ford's Gourmet Foods. "Of course all of our Branded lines are gluten-free, all-natural, no HFCS, no canola oil, no added MSG, no preservatives, no artificial flavors." Earth Family Jerky Dog Treats are all-nat- ural dog snacks handmade in small batches from 100 percent real American beef, and grain-free. Delicious and wholesome, your dogs will be hooked on the great flavor! Nothing but the best for your (furry) best friend. No MSG, no GMOs. Dog tested, owner ap- proved! Gluten-free, all-natural, no preservatives, no nitrates, no artifi- cial flavors. Its International Award Winning Fire Dancer Jalapeño Peanuts and Honey Jalapeño Peanuts have new and improved, eye-catching labels! Its Fire Dancer Peanuts are extra large USA peanuts and packed with flavor in the very first bite. Then without warning, they heat your mouth as the Fire Dancer be- gins to dance. Heat and great taste are the core of its secret recipe. Gluten-free, all-nat- ural, no HFCS, no canola oil, no added MSG, no preservatives, no artificial flavors and non-GMO. Ford's Gourmet Foods is a fourth genera- tion business located at the NC State Farmers Market. Ford's has created and distributes some of the world's greatest tasting all-nat- ural, gluten-free foods including Wine Nuts ® , Fire Dancer, Earth Fam- ily Foods, Southern Yum ® and the in- ternationally acclaimed Bone Suckin' Sauces – the only barbecue sauces rated No. 1 by Newsweek, A+ by Health Magazine, Food & Wine and many others. Visit BoneSuckin.com for more in- formation about its history, brands, products, store locations, social media, upcoming events, recipes and more! Call 919-833-7647 or email Sales@Bone- Suckin.com. Natural Products Expo East brings together the natural, organic and healthy-lifestyle in- dustry with thousands of products from pas- sionate manufacturers, inspiring and practical education, and networking events where you will meet the contacts that will carry your business through its next stage of growth. For more information, stop by booth #844. Pacific Resources International Introduces Three New Manuka Products for Everyday Use Manuka honey hand creams come in purse size 1.35-ounce tubes in Tropical Coconut Lime, Cool Cirrus and Simply Manuka. Soothe away tired dry skin with this new restoring formula. New 100 percent dark chocolate and Manuka honey after dinner or anytime chocolates come in three great flavors, in- cluding Ginger, Peppermint and Just Manuka. It's the perfect treat with pick me up energy for chocolate lovers. They're made with only two ingredients: dark choco- late and Manuka honey with ginger or pep- permint oil or plain. Try and eat just one. Also new are single-serve 10-ml (2 tsp.) UMF 5+ Manuka honey pouches in an easy to carry or store box. Use these perfect indi- vidual pouches to add to your favorite hot drink, pour over a dessert, use as a quick pick me up for those midday blues or they can even be used as a wound dressing for cuts and burns. Manuka honey is truly a healing honey inside and out. Manuka honey is known in New Zealand as the healing honey and is used throughout the world for immune building, digestive conditions and wound healing. Nature al- ways does it better. Pacific Resources International (PRI) has been the leading importer of Manuka honey for over 15 years with the largest selection on UMF and bio-active honey that is produced and packed by beekeeping families that take pride in producing high quality products. Every jar is tested no less than three times to ensure the very highest quality. For over 28 years, PRI has exclusively im- ported the highest quality New Zealand bee products and Pacific sea salt – one of the only true sea salts. It is sun- and wind-dried for 22 months to retain all of the natural trade elements. It doesn't contain any free-flowing or anti-caking agents. It's pure and clean. This sea salt will help with sleeping, high blood pressure and water retention. Your body needs clean natural salt to be healthy. Pacific sea salt from New Zealand is the answer. It's available in kosher grinders, shakers and bulk and also organic/kosher shakers and bulk. Try the new Mesquite Sea Salt for that down-home country barbecue flavor for any dish. For more information, visit www.shoppri.com, email info@pri-nz.com or stop by booth #1239. A Whole New Reason to Nibble More with NibMor Notice a familiar name this Expo East with a whole new look? Started by Heather K. Terry and Jennifer Love in 2009, NibMor has quickly taken to shelves in retail loca- tions nationwide. But in 2013 the NibMor gals decided they needed to pull away from the chocolate pack. So they refocused on their target consumer, hired a branding company and de- cided to reach for the stars. "Lucy," said Co-founder and CEO Jennifer Love, with a big smile on her face. "Lucy is our se- cret weapon. We understand her, our core consumer, inside and out and it has informed every step of this rebranding move." Lucy is Love and Terry's target consumer and they have created every new moving part just for her. "Women make most household pur- chases," Co-founder and COO Heather K. Terry explained. "Why does every chocolate bar look and have the same feel? It all feels dark and mysterious, everyone jumped on the luxury aspect of chocolate, but we wanted to move outside that box. We want 'Lucy' to see something fun and dynamic on the shelf that she can have for herself or feel good about sharing with friends, family, or a co-worker," Terry said. The new branding focuses on a hand, to encourage sharing and moderation. "We created Daily Dose of Dark to encourage con- sumers to enjoy chocolate in mod- eration and it's been a huge success," explained Love. "So we're bringing that into the whole brand now. Our new tagline, 'It's Good to Give in,' is a call to action. You can give in and feel indulgent without the guilt. We've taken the guesswork out." The new branding will be hitting distribu- tion warehouses in early March. All NibMor products are available through UNFI East and West, Kehe, Nature's Best, and Haddon House and Abe's Market. For more information, visit booth #610, go to www.nibmor.com or call 718-374-5091.

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