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Ki t c h e n wa re N e ws & H o u s e wa re s Re vi e w S h o w D a i l y 3 9 S a t u rd a y, M a rc h 1 5 , 2 0 1 4 EXPERIENCE FREEDOM WITH SOLOSTAR-3C: THE AFFORDABLE CONVERTIBLE Jae Choi, the Founder of Tribest Corporation, leverages innovative tech- nology and his years of industry expertise to bring consumers effective and afford- able products that make healthy living easy. Celebrating its 25 years in the busi- ness this year, Tribest is best known for its Greenstar Juicer, a juicer esteemed and desired by serious juice-enthusiasts all around the world for the nutrient-dense juice it produces. But when you are a leading designer and manufacturer of high-quality small appliances that help users maintain a healthy lifestyle, you don't stop making things better. This year at the International Home and Houseware Show, Tribest is intro- ducing the Solostar-3C, the only single auger juicer with a conversion kit that transforms the electric juicer into a man- ual juicer. With this kit, being outdoors or having access to electricity is no longer an issue when it comes to juicing. Juicing on the go is as easy as taking the front auger and auger housing of the Solostar electric juicer and attaching it to the conversion kit to turn it into a manual juicer. Whether using electricity or one's arm strength to power the juicer, the Solostar-3C has the same versatility, reliability and quality that you expect from a Tribest product. The Solostar-3C operates at a low speed of 80 RPM to prevent heating and oxidation and preserve the delicate nutrients in the juice. The dual-stage juice extraction process yields more juice from a wider variety of fruits and vegetables. Both the auger and juicing screen use Ultem mate- rial that is eight times stronger than material used in previous models. Taking advantage of this Ultem strength, the auger has also been redesigned for easier feeding and maximizing juice yields. The glossy black color prevents staining and is designed to look new for a long time. With a worry-free 15-year warranty, Tribest makes sure that you'll be satisfied with Solostar-3C for a long time. It is available for purchase online and at select retailers for an SRP of $349.95. For more information, visit booth L11313, call 1-888-254-7336, email sales@tribest.com or visit online at www.tribestlife.com. WELLNESSMATS DEMONSTRATES COMMITMENT TO CUSTOMERS, RESULTING IN TREMENDOUS GROWTH 2014 is already shaping up to be a stellar year for WellnessMats, a leader in anti- fatigue floor mats for the kitchen, home and workplace. The company is launch- ing new introductions, new customiza- tions and new colors at IH+HS 2014. Last year, the company introduced its new decorative collections, Antique and Granite, which were received with immediate sales and success. "We listen to our customers, and what we were hearing was the need for more decoration," said WellnessMats CEO Daniel Bouzide. "We worked closely with our manufacturing and design teams to create two new decorative options which were unveiled a last year's IH+HS." The result? Amazing. "Antique was hands down our best seller – in fact, 72 percent of all sales in 2013 were Antique! Better yet, our retailers who took on Antique in 2013 saw a 50 percent increase in sales," said Bouzide. The company is anticipating even stronger growth this year. "We are introducing a new Antique pattern and a new color option in our Granite Collection. We are hosting a contest of sorts at IH+HS – asking our customers to pick our new color of com- fort. Stop by booth 3954 and give us your vote! We are also unveiling a more robust PuzzlePiece collection. PuzzlePiece gives one the abil- ity to create a perfectly sized mat by combining sections to suit the length of any space by keying 2 foot or 3 foot wide pieces – from the Runner Series or the curved L Series. It is easily dismantled for moving and cleaning. PuzzlePiece is available in brown, black, gray, burgundy and now with the decorative Granite: copper, steel and the soon to be unveiled new color," continued Bouzide. It is truly customized comfort. With no signs of slowing down, the company remains true to its vow to work closely with and support its retailers. Dedicated to being 100 percent made in the U.S.A. with an unprecedented seven-year per- formance warranty, WellnessMats offers the best in comfort, support and perform- ance. "We are committed to being the best: best product, best performance, best customer service and best support for our retailers," said Bouzide. "We cannot wait to showcase our new products and encourage retailers – new and current – to stop by and expe- rience a new level of comfort. Your feet and back will be glad you did." WellnessMats will have its entire collec- tion on view at booth 3954. SEWING WITH HELLO KITTY The popularity of Hello Kitty, a global icon of cuteness, continues to climb. A theme park will open in China next year, she has more Facebook "likes" than Mickey Mouse and even has her own jet with regular flights from LAX to Taipei. To further prove that anything can be made cuter with this popular feline, many craft and sewing hobbyists are hoping for a Janome Hello Kitty Sewing machine this year. The Janome Sewing Machine com- pany first introduced a Hello Kitty sewing machine a decade ago, and have seen amazing interest in models featuring her ever since. Based on this popularity, Janome now offers six Hello Kitty mod- els, across a range of features and prices. "For the Hello Kitty line, we chose some of our most popular and easy to use regular sewing machines, and incorporat- ed the Hello Kitty graphics. They were very fun to design, and we get a great reaction to them from our customers," said Randy Thomas, VP of Sales and Marketing for Janome America, Inc. These are definitely not toy machines, and Thomas says that this is one aspect that always pleasantly surpris- es customers. "We know that our cus- tomers pay close attention to machine quality, especially when purchasing a machine for a new sewist, and it is important to our company as well. The fact that these machines contain the qual- ity and ease of use of our standard mod- els means that beginners will have an easier time learning, and are more inclined to continue their enthusiasm for the hobby." The line includes the HK15312, a mechanical machine which includes 12 stitches and a free arm for sewing cuffs. The most advanced model, the Hello Kitty 18750 is a computerized machine with 50 stitches, three one-step buttonholes and many more state of the art features. "Our sales through the past few hol- iday seasons have been very strong, and we are expecting even better sales this year," said Thomas. "Hello Kitty really is an icon, and it continues to amaze us how much our customers love these machines. Many of our long-time customers pur- chase these machines for their children or grandchildren, and then one for them- selves as well!" Visit Janome at booth L13257. For more information, go to www.janome.com, call 800-631-0183 or email custrel@janome-america.com. AMANA BRAND POP-OUT PANS OFFER BEST OF BOTH WORLDS Amana™ brand pop-out bakeware offers the best of both worlds, combining flexi- ble silicone and non-stick coated steel to ensure instant release and even brown- ing. The product will be unveiled for the first time at the International Housewares Show by Licotec International. The patented line includes a loaf pan, cake pan and muffin pan. All feature large handles on both sides for easy grip- ping, and thick rolled edges to prevent warping even at high temperatures. The built-in silicone inserts eliminate a frus- tration every baker has experienced – when their baked masterpiece sticks to the surfaces of the pan. Unlike bakeware made from all silicone, which can pro- duce pale, unevenly-browned baked goods, the steel component promotes uniform heat distribution, resulting in more consistent texture and shading. The pans will be available for ship- ment beginning April 1, and each piece has a minimum advertised price (MAP) of $19.99; a three-piece set has a price of $59.99. This is the first time Licotec, a Hong Kong based manufacturer, will show the Amana brand at the Housewares Show since it signed a licensing agreement with Whirlpool Corporation to market and sell bakeware, kitchen gadgets and laundry accessories under the Amana brand, famous for its innovations in the kitchen and laundry appli- ance category, beginning with the first microwave oven. " C o n s u m e r s have a built-in comfort level with Amana brand. It's a name they trust. Our strategy is to build on that trust with reliable prod- ucts while leveraging Amana's existing credibility in the kitchen and laundry room," said Lionel Sun, Managing Director for Licotec. About Licotec International Ltd. Licotec International Ltd. is a privately- held company based in Hong Kong. Licotec is dedicated to offering homecare solutions through developing and manu- facturing stylish, smart and innovative product in partnership with licensors and creative minds. About Whirlpool Corporation Whirlpool Corporation is the world's leading manufacturer and marketer of major home appliances, with annual sales of approximately $18 billion in 2012, 68,000 employees, and 65 manufacturing and technology research centers around the world. The company markets Whirlpool, Maytag, KitchenAid, Jenn- Air, Amana, Brastemp, Consul, Bauknecht and other major brand names to consumers in nearly every country around the world. Additional information about the company can be found at www.whirlpoolcorp.com. Visit Amana at booth N6222. For more information, go to www.amanagadgets .com, call 573-442-2742 or email holly@3loophousewares.com.