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KNHR Show Daily March 15 2014 Day 1

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Ki t c h e n wa re N e ws & H o u s e wa re s Re vi e w S h o w D a i l y 1 0 3 S a t u rd a y, M a rc h 1 5 , 2 0 1 4 Ware appliance line. This new design incorporates every- thing that consumers loved about the original oven, but with additional fea- tures including a powerful halogen ele- ment with an efficient convection fan. The Jet Stream 6 in 1 cooking system with patented cyclonic cooking offers roasting, grilling, baking, steaming, broiling and air frying, all with no addi- tional oils or fats added. The Jet Stream 2 Oven is up to three times faster than a conventional oven, because no pre-heating is necessary. The Jet Stream is almost as fast as a microwave oven, but with food that has superior quality, taste and appearance. The user-friendly digital keypad sets fan speed, cooking time and cooking temper- ature. Temperature range is 200 degrees Fahrenheit to 400 degrees Fahrenheit with a 99 minute timer with auto off. The Jet Stream 2 includes a chrome cooking rack with two height levels, a deep, BPA- free cooking pan and glass viewing lid. Available April 2014, the Jet Stream 2 Oven has a MAP of $149.99. The Metal Ware Corporation is also introducing the T2000-12 and T2000-13 four-slice toasters. The toasters feature 1,600 watts and dual electronic browning controls. Use one, two, three or four slots at The Metal Ware Corp. ( Cont'd. from p. 1) a time. The bagel, defrost and cancel func- tions all have illuminated blue back lights. The adjustable toasting guides are extra wide. The Lift and Look feature lets the user check the progress of the toast midway without canceling the toasting cycle. Simply let the toast lower back into the toaster and the cycle continues. Soft touch finishes on the dials and levers are ergonomic. The toasters have pull-out crumb trays and integrated cord storage. Suggested retail price is $59.99 to $69.99. The toasters will be available in April 2014. Available in March of 2014 from The Metal Ware Corporation, the new FD- 2000 Dehydrator is a commercial type design for households. With a powerful 600 watt motor and fan, this new dehydra- tor comes with six regular trays and two expander trays for taller foods or crafts. The dehydrator can be expanded to eight regular trays for a total of 10.4 square feet of drying space. The unit also includes six large, quality Clean-A-Screens for sticky or small foods. Its large digital dials are easy to use to adjust the time and temper- ature. The unit features an auto/off feature. Temperature range is from 95 degrees Fahrenheit to 160 degrees Fahrenheit. The FD-2000 will have a MAP of $219.99 and will be available in April 2014. Visit The Metal Ware Corporation at booth L12702. of slow juicers, which utilizes an advanced Slow Squeezing Technology. Hurom has been on a quest to perfect juice extraction and maximize juice yield. The new Elite models feature fewer moving parts, an improved auger that doubles efficiency and significant- ly increases juice yield, and a "smart pulp" feature that automatically expels pulp when there isn't any more juice to be extracted. KNSD: Why the need to develop new technology? FR: Hurom knows that they have to stay ahead of the game. When they invented the slow juicers years ago, other manu- facturers quickly took notice and devel- oped similar technology. Ultimately, Hurom's focus is that they are genuinely passionate about making better health easier for consumers. Their chairman and genius inventor behind the brand is always toying with, testing and perfect- ing ways of being able to extract even more juice while making the appliances easier to use. KNSD: How does the new juicer increase juice yield? FR: The redesigned patented auger is now not only dual-blade, but also has double the amount of grooves, so com- bined with the "smart pulp" feature, it is the most efficient juice extractor we have tested and used so far. In multiple inter- nal tests, when we compared the new HH Elite against previous models of Hurom Hurom ( Cont'd. from p. 1) slow juicers, there was consistently 25 to 70 percent increased juice yield with many ingredients. For example, the pre- vious models did extremely well with pomegranates, but with the HH Elite, there's on average a 70 percent juice yield increase, and the tiny amount of pulp that automatically gets expelled feels like sand. KNSD: What makes the new models eas- ier to use? FR: The "smart pulp" feature takes the guesswork out of juicing so that there are no different speeds or settings. All the user has to do is turn on the machine and juice. The Elite models push any bit of pulp out only when it's ready. In addition, because there are fewer moving parts inside, assembling and cleaning the unit is much easier. KNSD: Is ease of cleaning a big topic when talking about juicers? FR: Absolutely. It is the difference between a juicer being used and a juicer that's sitting in your cupboard. The num- ber one reason why consumers purchase a juicer is to improve health, but many consumers mistake healthy options as being expensive, such as organic foods, or complicated and time-consuming. The Elite models feature a lever with settings for cleaning that allows users to run water through and flush out remaining food and pulp. For more information, visit booth S3010, go to www.rolandinc.com, call 800-321- 2226 or email sales@rolandinc.com. from a study in hierarchy and informa- tion organization with the goal of making more of an impact at retail. The J.K. Adams name is brought front and center on the labels. The product features and benefits are clearly communicated, bringing into visual focus the company's position as an industry leader and producer of inno- vative and functional hardwood cutting boards, serving boards, rolling pins, wine and stemware racks and knife racks available. The new branding is designed to reach a broader, more diverse audience since the importance of the kitchen is no longer just the domain of gourmet cooks. "Americans are passionate about sharing their favorite food experiences, just as they are about watching their favorite sport teams or their favorite TV shows. Sharing food experiences has become a national pastime through food blogs, Pinterest, Facebook, J.K. Adams ( Cont'd. from p. 4) Twitter, Instagram and of course through daily meals," explains Blatchford. "Our aim is to design and manufacture products for the contem- porary cook, which we define as anyone who is passionate about their kitchen, about the food they make, and about the connections made while entertaining with good friends. The contemporary cook loves to share, inspire and create, and the new J.K. Adams collections will help them do so." About J.K. Adams J.K. Adams crafts the finest-quality, USA-made kitchen and entertaining products from North American hard- woods and other natural materials. J.K. Adams was founded 70 years ago in southwest Vermont and remains a family- owned business. The company was green before the term came into vogue. J.K. Adams stands behind all of its products with a 100 percent satisfaction guarantee. Visit J.K. Adams at booth 1605. MM: LAICA is a classic example of a traditional family-run business, but one that has been able to adapt to the challenge of globalization. Founded in 1974, with headquarters in northern Italy, LAICA is recognized as a leader in home medical appliances and well- being products such as personal body composition, scales and blood pres- sure monitors, thermometers and a foremost innovator in water filtration. Our primary focus today is interna- tionalization together with new prod- uct innovation. KNSD: What would you say makes your company unique? MM: At LAICA, our differentiation is our commitment to quality together with Italian design and lifestyle. Specifically, superior quality and innovation solutions to help improve customer's lives as well as contribute to the pleasure of people staying at home with their beloved. Our prod- ucts' design inspiration focus is to help the everyday family moments of happiness and harmony at home. KNSD: Where is your current product emphasis? MM: LAICA is a leader in water fil- tration in Italy, and that is at the core of our business focus. We have embraced a 360-degree investment program that includes research and development, marketing as well as patent applications and worldwide certifications. LAICA has developed scientific collaboration with universi- ties and has dedicated significant investments in international studies to continue to improve performance in water filtration system. LAICA ( Cont'd. from p. 1) KNSD: Are you introducing any new products at the Housewares Show? MM: LAICA, this year, is pleased to present its major innovation: the LAICA bi-flux™ mineralbalance™ filter, a technological solution for keeping essential minerals in drinking water within a process of water filtra- tion for the removal of heavy metals, chlorine and chlorine by-products. The unique patented bi-flux filter system with mineralbalance keeps the natural balance of minerals like calcium and magnesium naturally contained in tap water (the overall average hardness, sum of the elements calcium and mag- nesium, of the filtered water, during the entire life cycle of the cartridge, does not undergo substantial variations in terms of hardness in the water before filtration), while reducing unde- sired heavy metals (when contained in tap water). It also reduces chlorine and chlorine by-products, such as tri- halomethanes, some herbicides and pesticides (when contained in tap water). The LAICA mineralbalance bi- flux system also keeps pH balanced for healthier, better tasting water. The World Health Organization confirms that pH is an essential parameter for the qualitative evaluation of drinking water and states that the optimal range is between 6.5 and 9.5. LAICA is the first and the only company, till now, to have a mineral balance claim tested and officially certified by a notified body as WQA. LAICA is also introducing its unique mineralbalance formula in a traditional filter, which will fit Brita water filtration pitchers as well as other major water pitcher brands. For more information, visit booth S1439, go to www.laica.com, call 905- 362-8810 or email info@laica-us.com. years. In fact, TOROID-2 is the second generation of the technology, building on almost six years of industry-use. "This second generation is a real friend to the small machine owner," said Constantine. "Not only does it make ESPRO ( Cont'd. from p. 4) steaming faster to learn, TOROID-2 fea- tures improved construction, added meas- urement lines to simplify use in the home, a better spout for making latte art and stainless-steel finished to a high gloss." Try your hand at pouring latte art with ESPRO at booth S4280.

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