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OCG Daily (NY Now) GHS day 2 August 2011

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O C G S H O W D A I LY 3 9 S u n d a y, A u g u s t 1 4 , 2 0 1 1 Resuscitating the seeds of life, Mistura is the epitome of understated ele- gance. With the demands of today's lifestyle, they combine exotic woods and organic materials that metamorphose com- fort couture and personify "Green" luxury. Mistura World To guarantee our best quality, Mistura designers work on each timepiece up to 85 hours through a very slow, rigorous process. This process begins when our experienced craftsmen hand select the finest wood from the forest and wait for the moon's last quarter to meticulously handle and slice the wood. The wood is then allowed to rest for six months to assure it completely dries naturally. Once ready, it is hand- crafted to perfection to present this unique piece to customers. Mistura Designs Synthesize The timepieces are for the cosmopolitan who wants to make a statement with their wardrobe. Each characteristic is quintes- sential in accentuating its own identity within each of the fluid lines. Wood-face palettes spotlight exhilarating earthy browns to luscious plum reds. Interchangeable, natural dye leather straps focus on sensual whites, robust blacks, refined gray's, au courant browns and limited organic colors from classic chic to contemporary styles. Mistura's Timepieces Collections Wood Collection This Selection Combines the radiance of tropical South America with diffi- cult-to-capture elements of vivacity and originality. Green Collection This Selection was made with more than aesthetics in mind, by using recycled materials such as paper, plastic and alu- minum to create a colorful work of art. Santa Elena Collection Flowers bring art and beauty into the world, and so they do in this inspirational Mistura Real Flower dials collection where exotic Colombian Flowers will be part of your everyday time-telling life. The Mistura Promise Our primary focus is to preserve and take care of the natural resources that provide Mistura Timepieces (Con't. from p. 1) the raw materials used in the creation of our timepieces. Accordingly, we ensure all established environmental regulations are strictly followed in every location where our trees are found. Furthermore, each and every species of wood used in the produc- tion of our watches is renewable. Here at Mistura, we truly value our connection to nature, the environment and the preservation of its natural resources. Therefore, we make it a prior- ity to maintain a high standard of sustain- ability and responsibility when it comes to the raw materials used in the various manufacturing stages of our timepieces. In a time when ecological awareness is of critical importance to societies world- wide, we make it our mission to continu- ously develop manufacturing processes that minimize negative effects on the environment in order to continue produc- ing our top quality, earth-friendly and treasured timepieces. "We do not inherit the Earth from our ancestors, we borrow it from our children." -Native American Proverb For more information, visit Mistura Timepieces at booth 9489. a little extra positive reinforcement. To use, simply slide open your FortuneKeeper, insert your fortune, and keep it safe between two pieces of lucite secured with magnets. FortuneKeeper makes a great gift year round. Each style is packaged in a reusable tin with a clear top to view the beautiful tile image. The tin allows for easy display on your countertop. Starter fortunes and instructions on how the FortuneKeeper works are also included. The collection includes images with uni- versal appeal … each image has a story that adds to the allure of the FortuneKeeper. Whether it is "The Door of Opportunity," "Key to Success" or "DreamBeliever," the imagination takes FortuneKeeper (Con't. from p. 1) hold. Stop by the FortuneKeeper booth to see why the FortuneKeeper is a KEEPER! Made in Brooklyn, N.Y. We care about your customers: All our products are lead and cadmium tested and safe! For more information, visit FortuneKeeper at Pier 92, booth 30033 and online at www.fortunekeeper.com for more styles, or call Chrisie Canny at 917-301-0201. bead and charm, Praols now boasts more than 95 different bracelets, necklaces and ornaments, all of which use various beads and charms to express a different sentiment. What first catches buyers' attention is the design of the bracelet―what makes them unique is the sentiment—the message behind each piece, because they are not only fashion- able and trendy but also a way to pass a message along. So much so, that Praols was voted by retailers across the U.S.A. as one of the top ten sentiment jewelry com- panies (Gift Beat, Nov 2010) and as a fash- ion line to consider (Gift Beat, June 2011). They never set out to start a com- pany, but after Zurita's mother died unex- pectedly, her friend Venegas persuaded her to take a beading class as a form of "therapy." Initially, since it was near the holiday season, they decided to give their bracelets as gifts for family and friends. But when a friend wore one of their bracelets into a store and the owner decided to order the bracelets for retail sales, the duo knew they were on to something. "We both come from corpo- rate backgrounds, but certainly they were not as rewarding as doing this: Seeing the expressions on people's faces, and the thank you notes we get just because someone got a bracelet and it was the perfect thing they needed to hear at that moment." Venegas and Zurita are proud that Story Bracelets are handmade in the U.S.A., and their designs can be worn by everyone from teenagers up to Praols Story Bracelets (Con't. from p. 1) grandmothers. In a joint statement, they noted that, "Our priority when we design our bracelets is to produce a quality and cost-effective product for retailers," and their customers regard the line as "a con- stant performer, appearing on every weekly report since their arrival at our store," adding that "all the bracelets do great … they just seem to sell and sell." Come see Praols Story Bracelets full line displayed at booth 7045. All of the jewelry and accessories come with their own story cards printed on recycled paper, attached to the bracelet with an organza ribbon. Best of all, they have NO MINIMUM purchase. View Praols Story Bracelets entire collection of bracelets, necklaces and ornaments at www.storybraceletsand more.com. PAPARTÈ TRAVEL MUGS: THE PERFECT ADDITION Customization is a trend that's becoming bigger and bigger in the housewares industry. Whether it's towels, dinnerware or oven mitts, more and more companies are offering products in different colors and patterns so consumers can put their personal style on display. That's why Paparté Travel Mugs are the perfect addition to any housewares business. Paparté Travel Mugs are one of the top-selling personalized products from InScribe, and can be customized, printed and assembled in just five minutes. Simply enter the customer's choice of pattern and colors, enter their name or initial, and then print on InScribe paper and assemble. Because Paparté Travel Mugs are printed in-store, you can stock any name with very low inventory. And with a suggested retail under $20, they make a great gift! Retailers can offer several different Paparté looks, each with its own distinct style. From polka dots to leopard print, Paparté Chic offers a wide selection of fun patterns in bright, trendy color com- binations. Want a sophisticated mug? Then try Paparté Noir, which has damask, argyle and more in black and a highlight color. Paparté Edge includes colorful, hip patterns for teens, like cam- ouflage and skulls. And for total color flexibility, there's Paparté Colors, which allows dealers to print scrolls, stripes and more in any combination of two colors. If your customers can't get enough of Paparté, InScribe also offers matching pens, stationery and bag tags. You can even sell two or more products together as a matching gift set! And whether you want to sell mugs, pens or all four Paparté products, For more information about Paparté, contact InScribe at 800-844-3922 or visit www.paparte.com.

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