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O C G S h o w D a i l y Tu e s d a y, J u n e 4 , 2 0 1 3 1 8 DANCING DEER BAKING COMPANY LAUNCHES SWEET AND SAVORY SHORTBREAD COOKIES Dancing Deer Baking Company boldly crosses over the boundaries of "sweet and savory" with a new line of delec- table shortbread cookies being launched at Dairy-Deli-Bake 2013. Some con- sumers like their treats sweet, while oth- ers prefer more savory flavors. Dancing Deer has addressed both these flavor profiles with a refreshing collection of all-natural and kosher shortbreads that possess very appealing flavor accents in each and every bite. After all, why should crackers be the only snack to blend herbs and fruits? The "sweet and savory" trend has been gaining momen- tum over the past year as consumers search for new ways to tantalize their taste buds. Not just for dessert anymore, these sophisticated cookies can also be served as hors d' oeuvres with everything from cocktails to coffee to cheese, and more. Six distinctive flavors will be sold in 6-ounce stackable plastic tubs for easy merchandising in the bakery department. Rosemary Sea Salt A gentle blend of refreshing rosemary and pink sea salt infuse this all butter shortbread. Savory enough to accompany cheese, but slightly sweet for a satisfying snack/treat/dessert. Sun-Dried Tomato and Pine Nuts An intense combination of sun-dried tomato and buttery pine nuts flavor this all-butter shortbread. Topped with a sprinkle of pink sea salt, this savory treat will be the hit of the party. Serve either before or after dinner… or both! Kalamata Olive with Fig Robust Kalamata olives creamed with AA butter and blended with Turkish figs make for a surprisingly delicious combi- nation. This indulgent sweet savory shortbread paired with a favorite wine will truly satisfy. Indian Vanilla Bean Pure ground Indian vanilla beans are infused into sweet AA creamery butter and pure cane sugar. An intense vanilla experience will have consumers coming back for more. Espresso Bean with Chocolate Chips Fresh ground espresso beans and pure dark chocolate chips are baked into this rich and delicious shortbread. Serve with coffee or by itself, this all butter cookie is all the buzz. Tangerine Cream Swirl Tangerine essence and intense vanilla are swirled and baked together to make this a match in heaven. Sprinkled in pure cane sugar, this sweet pleasure is sure to make everybody smile when it hits their tongue. Dancing Deer Baking Company is a company of people who are passionate about food, nature, aesthetics and com- munity. Since 1994, the company has been known for its delicious tasting all-natural brownies, cookies, cakes and baking mixes, which are sold in specialty, natural food and grocery stores nationwide. Dancing Deer has won many national awards and acco- lades for its distinctive products and innovative business practices, was one of the first 25 Massachusetts compa- nies to be certified as a sustainable business leader, and in 2012 became one of Massachusetts' first benefit cor- porations. Visit Dancing Deer at booth 1340 at Dairy-Deli-Bake 2013 or contact the company at 888-699-3337 x501 or via email at Wholesale@DancingDeer.com for more information. ENJOY SWEETWORKS' COLORFUL CELEBRATION LINE SweetWorks has made entertaining and cake decorating easier with their increas- ingly popular single-colored candy prod- uct line, Celebration! Color is a driving force in the baking and confectionery industries, and they have the capability and expertise to create a wide range of vibrant, shimmering colors. With a little bit of creativity, Celebration can trans- form your ordinary baked goods into gor- geous, one-of-a-kind desserts. SweetWorks' Celebration line con- sists of premium gumballs, foiled "all- natural" milk chocolate balls and hearts, Sixlets and Pearls (pressed sugar can- dies). Each of these delicious products is available in a variety of basic colors, shimmer colors and seasonal color mixes. They also offer customizable color options to fit your needs. Their stunning colors, along with their quality and consistency, set them apart from the competition. SweetWorks, Inc. has been a family owned business since the 1950s and cur- rently owns two manufacturing facilities in Buffalo, N.Y. and Toronto, Ontario. Their Celebration line has been famously recognized in media such as Martha Stewart magazine, Sandra Lee magazine and the Oprah Winfrey Network. If you want to make a statement, Celebration is your go-to choice for adding excitement to color-themed events, candy buffets, desserts, ice cream toppings, cake deco- rations and much more! SweetWorks' experts are always avail- able to help and answer questions, so for more information, please call 716-204- 0733 or visit www.sweetworks.net. FIERA FOODS' UPPER CRUST BRAND OFFERS CROISSANTS, BREADS Upper Crust is a private company which has grown from a two-man operation in 1987 into a more than $240 million bakery company over the last 30 years, primarily due to continuing successes in innovation and the exporting of successful new prod- ucts to the United States, Asia and Europe. It is one of the largest manufacturers of croissants, bagels, puff pastry, breads and rolls in North America. With an output of more than 2 million croissants per day, the company rivals some of the largest crois- sant makers in the world. The company's markets extend from North America to western and eastern Europe, Asia and Australia. Upper Crust services well-known key national and regional foodservice customers as well as distributors throughout North America, in addition to the traditional In-Store bak- ery marketplace. In 2012, the company grew more than 14 percent behind new product inno- vation and the development of new export customers in the U.S., Asia and Europe. This result makes Upper Crust one of the fastest growing bakery compa- nies of its size in North America. Upper Crust has currently com- menced the expansion of its manufactur- ing facility, in response to market demand, particularly from the U.S. The company's five year goal is to double sales from almost $240 million to $600 million and to achieve 90 percent of that growth outside Canada, both in the U.S. and in Asia. The company has an impressive record in innovation, intro- ducing more than 100 new products in 2012 and leading the way in process technology to address customer needs. One of these new innovative prod- ucts is from the Upper Crust Bon Appé gourmet brand (pronounced bon-a-PAY). This Croissant Roll is the "Ultimate Sandwich Carrier Upgrade." In today's rapidly evolving econom- ic climate, businesses are required to stand out from their competition in order to succeed. Restaurants are no different! Upper Crust is offering you a product that will upscale your sandwich or burg- er offering, assist you in driving up your average check, increase your margins, and separate the quality of your meal offering from your competition. The Bon Appé Baked Butter Croissant Roll is perfect for breakfast sandwiches, incredible with deli lunch sandwiches, and outstanding as a burger bun! Upscaling your offering allows you to charge more for a sandwich when it is served on this crisp and flaky Croissant Roll. With much more flavor than a reg- ular bread roll, your customers will enjoy the quality of your offering and you will benefit from the additional sales and profit.