Oser Communications Group

Construction Marketplace Feb. 6

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Tu e sd a y, Ja n u a ry 4 , 2 0 1 4 C o n stru c tio n Ma rke tp la c e BEYOND THE FOLD: A MOVEMENT IN THE MAKING Taking inspiration from architecturally constructed forms, Beyond the Fold employs origami techniques, angles and facets, interlocking segments and pleated dimension. The collection includes four tile products and a coordinating broadloom. An evolution of On the Edge, Beyond the Fold allows you to define edges in a space with Folded Edge and carry color and pattern through with Folded. The collection builds upon Shaw Contract Group's rectangular tile platform where installation methods offer an additional layer of design and new levels of creativity. Asymmetrical folds, sculpted angles and scored geometry intersect, adding architectural form to floor designs. This is movement in the making. Beyond the fold is ideal for public spaces, conference rooms, executive suites and office environments. The 18 by 36 tile size provides a solution for larger scale projects while delivering an interesting second layer of design by allowing designers to create a pattern within a pattern. The exploration with dimension and how to define a space resulted in a varied selectionv of product that can connect, define, expand or add contrast to an area with folds, pleats or clearly defined lines. Pleated dimensions and color are revealed in Folded Tile, as Folded Edge Tile creates an edge of color. Expand Tile is an essential texture to be used alone or to expand areas. Angle Tile utilizes scored geometry to create dimension. Colour Plank is the solid coordinate, DESIGNITERATIVE LAUNCHES UNIQUE PRODUCT LINE FOR SERVICE RETAILERS By D. Christopher Howe, Principal Design Strategist, designiterative At designiterative, we understand the challenges of planning and maintaining an effective retail communication program for service retailers. This is why we decided to launch a unique standard product line that address those needs. Our modular, adaptable system offers simple, cost-effective solutions that capitalize on architectural assets for customer messaging and branding. This system addresses costeffective, "short-term" promotional content as well as "longer-term" brand trade dress with large format graphic options. The system leverages a graphic grid, interchangeable components and minimal hardware to create a mes- saging platform that is easy to change out and will create scale and impact. The ST Grid (Short-Term) displays are a good option for low-cost, paper-based graphic inserts typically used for quarterly campaigns or promotions. This system hangs 22-inch by 22-inch modular panels, which provide for maximum architectural scalability while still being a manageable size for staff to change out. With a minimal profile and stand-off, displays float off the wall and create a continuous large format graphic that focuses on your message. The LT Grid (Long-Term) displays provide an evergreen approach to branding your environment. Messaging could focus on mission, brand promise, staff expertise, local community, or community involve- TRINITY FURNITURE INCORPORATED DEBUTS FACELIFT REPLAY GUEST SEATING In an effort to devise a unique renewable seating alternative to existing healthcare, institutional and educational high traffic interior applications, Trinity Furniture debuts the Facelift© Replay Guest Seating. These elegantly styled individual guest chairs, stacking and non-stacking, have intuitive innovative features that offer a tremendous value over the competition. Bariatric seating needs have been addressed, with models supporting up to 500 lbs. When coupled with its variety of arm and upholstery options, customers will agree that this is an extremely flexible seating collection. Individual stand alone chairs can be ganged in tandem seating configurations with the simple ganging connector that requires no tools. An ingenious Velcro strap connector connects the stacking chairs, also allowing for easy reconfiguration as necessary. All chairs a designed with a wallsaving feature, where the back legs are shaped to prevent the elegantly curved chair back from touching the wall. Outside backs are available fully upholstered or clad in rich maple veneers. Frames are finished with a tough antimicrobial lacquer. Chair arms, where the highest level of protection is needed, can be optioned with an integral cap of highly durable PVC banding. Seating is designed and engineered to be easily maintained and renewed during intense use. Its crisply tailored appearance gives no indication that it may be reupholstered in minutes on-site and without tools. All of the components can be replaced, recycled 47 while straight lines slide into sharp diagonals with bright pops of color in Slide broadloom. Linear stripes boldly go where few stripes dared to venture in Slide, the broadloom coordinate. Straight lines suddenly slide into sharp diagonals, revealing new patterns in the process and bright pops of color transform the visual element. Beyond the Fold is Cradle to Cradle Silver Certified and uses the company's premium, recyclable Eco Solution Q nylon fiber (45 percent recycled content) and EcoWorx backing, which is completely recyclable, PVC-free, and contains 44 percent recycled content. Beyond the Fold is backed by an environmental guarantee and contributes to LEED credits, including recycled content, low-emitting materials and innovation in design. For more information, visit www.shaw contractgroup.com. ment as a way to build loyalty and differentiate the brand. This unique display system utilizes easy-to-handle magnetic receptive paper graphics and contains a backer with inherent selfaligning properties for accessory components. Angled edges hide support hardware and focus customers on your message. Accessories include additional magnetic graphic overlays, dry-erase surfaces, literature dispensing and additional self-aligning graphic promotional windows that make updating easy and reconfiguring simple. Floor stanchions are also available as a cost effective way to activate floor space. Check out our website at www.designiterative.com for design services and click on the yellow product tab (or go to www.thedistore.com) to learn more about the launch of our new online store where you will be able to browse and order our standard display solutions. To learn more, visit www.design iterative.com. or reused and has BIFMA Level Certification. All upholstery is attached with a Velcro fastening system for ease of cleaning and replacement. A unique sewing process allows enables Velcro to be placed in a very precise manner to facilitate the re-upholstery process. All cushioning is protected with an antimicrobial moisture barrier that is upholstered onto the frame as a first covering. This prepares the seating for the exterior Velcro attached upholstery covering. An attached upholstered back can be replaced just as simply. All frame components are crafted from solid maple hardwood with full suspension webbed seats for tremendous comfort. Traditional cleaning services without upholstering skills can replace all of the upholstery covers when necessary. Facelift Replay is covered by a lifetime warranty and is proudly designed, engineered and manufactured in our Trinity, North Carolina facility. For more information, visit www.trinityfurniture.com.

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