Issue link: http://osercommunicationsgroup.uberflip.com/i/246775
40 Saturday, March 02, 2013 A FULLY AUTOMATIC OVEN: THE ULTIMATE SLOW COOKER BY HOT LOGIC Tired of the time/temperature guessing game that accompanies convection ovens? Frustrated by hot spots, cold spots and burnt edges that often come with microwave cooking? Hot Logic has the solution. It's a unique new cooking method that combines gentle and uniform conduction heat with the precision of microprocessor controls. The result is a fully automatic oven that heats meals in a fashion that preserves moisture, enhances flavors and allows for extended hot holding of meals. Hot Logic has named this unique new product the Macrowave, and it is offered in two countertop efficient designs: a four shelf unit and a double wide eight shelf unit. As a fully automatic oven, the hardest thing about using a Macrowave is deciding what you want to eat. Because of the unique holding feature of the Macrowave, deciding when you want to eat is not important. You can eat whenever... and using the Macrowave is simple. There are no dials to set, buttons to push or programs to enter. Simply place a meal of your choice on an empty shelf and the Smart Shelf Technology of the Kitchenware News & Housewares Review Show Daily Macrowave will automatically recognize your meal and begin the heating process. At this point the outer rim of the heating shelf will turn blue to let you know that your meal is being heated. The heating cycle depends on the thermal mass of the meal and typically requires between 45-90 minutes. During this time, interactive software monitors the process and provides only the energy required to heat your meal to the perfect serving temperature. When the heating process is complete, the rim of the heating shelf will turn to red and your meal will then be held at a pathogenic safe temperature until removed. The heating process is gradual, precise and energy efficient. Meals are never overcooked. Moisture is preserved; flavors are enhanced; and you can enjoy a hot delicious meal of your choice at a time that fits your schedule. The Macrowave is designed to work with most frozen or refrigerated meals made from scratch, leftovers or prepackaged from your retailer. Prepackaged meals can remain in the retail box and be placed directly on the Macrowave heating shelf. Otherwise, the Macrowave will work with any rigid container having a flat bottom and a sealed lid. Glass, plastic, metal and paperboard are all acceptable materials for use in a Macrowave. For more information, visit booth L11058, go to www.hot-logic.com, call 616-935-1040 or email sales@haven innovation.com. HARVEST DIRECT LLC INTRODUCES MR. LID PATENTED FOOD STORAGE CONTAINERS THE INFRARED HEATER TO OWN AND SELL By Jetmira Kaziu The Original SUNHEAT electronic infrared heater is the best built, most referred and has the highest customer satisfaction of any infrared heater on the market. The SH-1500 model effectively heats up to 1,000 square feet, cannot start a fire and can dramatically cut consumer heating costs. The Original SUNHEAT's powerful supplemental heating is endorsed and recommended by top home improvement experts like James and Morris Carey, hosts of the nationally syndicated radio show "On the House". The SUNHEAT line of infrared heaters received the Blue Ribbon Retailer's Choice Award at the 2010 National Hardware Show. The Original SUNHEAT is the most referred product in the 58 year history of the company, with well over half of all sales coming from repeat and referred purchases from current owners. The number of independent retailers who sell SUNHEAT is growing because of the company's commitment to quality and dedication to their dealers. SUNHEAT International invests in 14-gauge, high-temperature Teflon coated wiring and developed a heavy-duty, proprietary power cord with an appliance grade plug. SUNHEAT uses twice as much cured copper as the nearest competitor and the whisper quite, high velocity fan is rated to last for 150,000 hours. Best of all SUNHEAT has made the commitment to built top quality Made in USA cabinets and mantels for their line of heaters, fireplaces and air purifiers. Experts, retailers and owners know The Original SUNHEAT is the safe, soft, comfortable infrared heater to sell and own. They invite you to join the growing number of independent retailers who sell the SUNHEAT line of products. SUNHEAT is the only infrared heater company dedicated to the success of the independent dealer. storm, and consumers are noticing. ZeroWater's dramatically better technology removes virtually all Total Dissolved Solids (TDS) from tap water and is the only filter to be certified for the removal of chromium 6 and lead. The products come with a science-lab grade tester that measures TDS in water so that consumers can measure the level of contaminants in their tap water before and after filtration, and see―prove―for themselves that their filter is working. ZeroWater is changing the entire water filter category. The dual-ion exchange technology is only one layer of ZeroWater's five-layer filtration system, which is unique to the market. Five layers of filtration results in significantly better tasting water and the removal of more dissolved contaminants than competing filter-pitchers. Consumers no longer have to settle for good or better; with ZeroWater they can choose best. Ever find yourself searching through kitchen cabinets, looking for the lid that will fit your containers and never finding the right one? Well, the search is over. Introducing Mr. Lid, the attached patented lid design storage container, so you never lose the lid again. Simplify your kitchen with the food storage system that saves you time and space. Mr. Lid containers are BPA-free, easily stackable, and microwave and dishwasher safe. Use it for food storage, to organize your office supplies, to keep your pets food fresh, or to make arts and crafts easy for your kids. Mr. Lid is available in multiple sizes from 4-ounce half cup containers all the way up to full gallon containers. Made right here in the U.S.A., it's the only containers you will ever need. For more information, visit booth S1985 at the International Home + Houseware Show. After the show, be sure to visit www.harvestdirect.com and call 800-733-2106. ZEROWATER: THE FUTURE OF A GROWING CATEGORY Filtration, the New Norm Three decades ago, in-home filtering of tap water became fashionable. Families enjoyed the luxury of better tasting, safer water. Today, drinking filtered tap water is no longer fashionable―it's a necessity. This trend towards home water filtration is perpetuated by continual reports of a crumbling U.S. water infrastructure, increased concerns about the purity and environmental impact of bottled water, and fears over the contaminates being found in tap water, including pharmaceuticals, dissolved solids, radiation and nitrates (see Good Housekeeping's February 2012 article, "Glass half empty: Is your tap water safe?"). Basic tap water filtration is not enough to satisfy today's consumer: They demand improved quality and proof that their filter is actually working. To meet consumer's new demands, retailers are driven to provide a superi- or selection of filter products. A New Standard in Filtration Tabletop filtration technology has seen limited innovation over the past 30 years. And, though companies such as Rubbermaid, Culligan and GE have tried to compete against the pervasive brand, Brita, they all entered the market with a "me-too" carbon filter technology and never gained traction. None of the new entrants had performance advantages that the modern consumer is looking for: improved filtration! Enter Zero Technologies with its ZeroWater filter-pitchers. These products feature the only transformative new technology in the filtration industry since its inception. A dual ionexchange technology―the same technology used by nuclear power plants to remove radiation from water in cooling towers―has taken the industry by See the programs and prices SUNHEAT International has to offer by checking the company out online at www.sunheat.com. ZeroWater's Mission ZeroWater answers consumer demands for quality and assurance by providing the best tasting and cleanest possible filtered tap water options. To accomplish this, ZeroWater combines industrial grade filtration power with the convenience, aesthetic and affordability of a tabletop pitcher. ZeroWater's 8-Cup, 10-Cup and 23Cup filter-pitchers fit every lifestyle. Later this year, the company will launch a filter-bottle that fuses the power of ZeroWater's filtration technology with the portability of a bottle, and again transforming the category. For more information, please visit www.zerowater.com.