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38 NATURALLY HEALTHY www.gourmetnews.com NuGo PRESENTS A LOW-SUGAR, DARK CHOCOLATE-COATED PROTEIN BAR NuGo Nutrition, the company that uses real dark chocolate to deliciously enrobe protein bars, has launched a landmark product. NuGo Slim is the first low-sugar, high protein bar made without maltitol or artificial sweeteners. Goodness comes naturally with only 2 grams of sugar from real dark chocolate, all-natural top-quality ingredients, and three scrumptious flavors: Brownie Crunch, Roasted Peanut, and Raspberry Truffle. NuGo Slim is diabetic-friendly, certified gluten-free by the Gluten-Free Certification Organization (GFCO), and OU kosher certified by the Orthodox Union. NuGo Slim contains 180 calories, 17 grams of protein, and 7 grams of soluble fiber from chicory root. Insoluble fiber moves through the digestive track quickly, acting as a natural laxative. However, the soluble (prebiotic) fiber in NuGo Slim slows digestion, making you feel full longer without adding calories. Research indicates that soluble fiber controls blood sugar levels in addition to helping lower bad cholesterol. Furthermore, eating a diet high in soluble fiber aids in weight loss and can reduce the risk of heart disease and diabetes. Artificial sweeteners and sugar alcohols, like maltitol, typically found in low sugar and sugar-free bars, can taste awful and cause gastric distress such as bloating, stomach cramps, and other pain. While other NEW ENGLAND NATURAL BAKERS LAUNCHES 'ORGANIC SELECT' LINE New England Natural Bakers recently announced the launch of its new "Organic Select" line: three new granola products that are all organic and non-GMO project verified with unique flavor profiles. Two of the options are unsweetened in response to consumers who were avoiding the granola category because the offerings often contained added sugars. "We realize that our success is contingent on producing unique and quality products. So, we developed the 'Selects' in response to consumers looking for lower sugar content and also gluten-free products," said Vice President of Sales and Marketing Pam Clark. "We are excited that we were able to get these to market quickly and the early response has been positive." The new item launch by New England Natural Bakers, which became 100 percent employee-owned in January 2013, marks an aggressive strategy to increase brand presence and coincides with the brand's recent non-GMO verification. The Organic Selects ALO DRINK LAUNCHES ALOTONE, REPACKAGES FULL DRINK LINE-UP ALO Drink―a leading aloe vera drink in the natural category― repackaged all eight of its original aloe vera juice and pulp drinks, complementing its repackaging of their ALO COCO Exposed, aloe vera and coconut drinks. ALOtones, music for your mind, mixed for each flavor, can be easily unlocked from any bottle (via QR-code or TXT) in over 30 countries, and can be easily shared on Facebook and Twitter. At the end of the day, everyone comes back to our drinks because of the positive ex- sugar-free bars use fake chocolate flavored palm oil coatings sweetened with maltitol, NuGo Nutrition uses real dark chocolate as the coating on NuGo Slim to produce a truly delicious bar with no bad aftertaste. Real dark chocolate has many health benefits, is an antioxidant-rich superfood, and lowers bad cholesterol while raising good cholesterol. It tastes delicious because it's made from only cocoa beans (cocoa butter and non-fat cocoa solids). The smooth, creamy texture of cocoa butter allows the rich natural chocolate flavor to melt in your mouth, exploding with flavor. Fake chocolate substitutes vegetable fats, usually palm oil, for cocoa butter, which raises the melting temperature, so it doesn't melt in your mouth. This results in a waxy texture and overly sweet flavor that destroys the rich, natural flavor. The vegetable fat in fake chocolate is an unhealthy saturated fat line features three new SKUs: Organic Unsweetened Cinnamon Raisin Muesli, Organic Gluten Free Unsweetened Berry Coconut Granola and Organic Cranberry Almond Granola Clusters. Since 1977, New England Natural Bakers have been producing exciting and nutritious all-natural and organic products while contributing to environmental and social improvement initiatives. Located in the foothills of The Berkshire Mountains of western New England, New England Natural Bakers is a 100 percent employeeowned company that employs more than 40 people full time. In addition to an extensive assortment of bulk products, they offer a popular line of pouch granola that includes perience they take away. They know ALO tastes great and it's a healthier alternative to soft drinks. What we're doing is adding value and building relationships with consumers through an enhanced drinking experience for the body and mind." says Henry Chen, Founder, ALO Drink. ALO customers are also incentivized to enter in their bottle's UPC code to unlock more tracks―allowing them to musically sample and download another flavor's ALO- n SEPTEMBER 2013 n GOURMET NEWS which raises bad cholesterol. Unlike other protein bar manufacturers, NuGo never uses waxy vegetable fat compounds in place of real, antioxidant-rich dark chocolate. NuGo bars are naturally low in fat because the principal ingredient is protein. They do not contain high-fructose corn syrup, hydrogenated oils or trans fats. NuGo Nutrition makes 28 bars to fit many lifestyles: vegan, dairy-free, gluten-free, kosher pareve, organic, and low sugar. Whether consumers are craving chocolate covered pretzels, peanut butter cups, chocolate mint cookies, chocolate chips, brownies, or chocolate covered nuts or fruit, NuGo protein bars are a healthy indulgence for the entire family. Discover the delicious taste of real dark chocolate protein bars by purchasing NuGo at retail stores nationwide or ordering sample packs from www.NuGonutrition.com. both organic and conventional formulations that are created with the health of the consumer in mind. In addition to brand products, New England Natural Bakers has a strong private label presence and is a copacker of choice among discerning manufactures and retailers. The new Organic Selects can be found in Whole Foods, Fairway, Harmon's, and Mrs. Greens and many natural food stores nationally. New England Natural Bakers can be found online at www.newenglandnaturalbakers.com or contact Larry Cornick lcornick@nenb.com. At the show head to booth 1726 to learn more. tone track. Adding music as a key ingredient is unlike anything we've seen in the beverage industry, and we think it's right on par with our mission. It takes our leader-brand into the mainstream, right where we want it to be," Chen said. For wholesale information, visit alodrink.com or contact Brian Choi at 800223-4438 x231.

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