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20 NATURALLY HEALTHY www.gourmetnews.com ESUTRAS ORGANICS SUPPLIES ORGANIC, SPECIALTY FOODS eSutras Organics is a Chicago-based manufacturer of specialty health foods and herbal medicinal teas. At the downtown Chicago-based USDA certified organic and FDA inspected facility, eSutras manufactures professionally and in small batches, a carefully nurtured line of exquisite products. The offerings are unique and not like most commercial food company's products seen in chain grocery store aisles. eSutras Organics manufactures gourmet healthy sweeteners (enriched agaves, jaggery, and raw whole cane juice powder), delicious herbal medicinal teas and also carries Cocoa Cravings hot chocolate beverages. Exciting new ethnic flavors are everywhere in the array of eSutras spices and spice blends that are fair trade, family-farmed and minimally processed. These products are perfect for any shop whose HERBALOGIC MAKES ANCIENT HERBAL WISDOM NEW AGAIN WITH DEBUT AT EXPO EAST Chinese herbal medicine has a documented history going back more than 2,000 years, but it took a disruptive idea from a group of modern day acupuncturists in Austin, Texas, to introduce the practice to a whole new generation of consumers. That idea was simple: embrace the blended-herb concept of Chinese herbalism, but not its sometimes inscrutable jargon and strange ingredients. With this approach in mind, Third Coast Herb Company, Inc. was formed in 2007 and soon after began making a consumer-friendly line of herbal tinctures under the name Herbalogic. "We started off small and moved slowly," said Jeanine Adinaro, the company's President and co-founder. "Our first goal was to make an exceptional product. But we also needed to learn the ropes of manufacturing and distribution, so we decided to let the business grow organically." In what would turn out to be a mutually beneficial strategy, the company turned to the acupuncture community to get the products in front of consumers. "We were running our own clinics while MISHIMA: 'ONLY THE BEST TO MAKE THE BEST' "Only the best to make the best" is the statement behind Mishima Foods USA's mission, which is to provide a means to minimize food preparation, while consistently using superior ingredients that meet the strict quality control standards. At Natural Products Expo East 2013, Mishima Foods USA is thrilled to present new savory, all-natural stick shaped sushi ginger. Mishima sushi ginger is all-natural. Also, the ginger is uniquely shaped like a stick instead of the usual thinly sliced shape, which provides nice crunch in the mouth. It has perfect combination of sweetness and spiciness. It is great to eat with sushi or any Asian fish dishes. It can be used for nice accent to salads and sandwiches, or simply serve as is to enjoy the crunch and natural spice of ginger. Mishima is also proud to introduce Japanese Style Whole Wheat Panko Breadcrumbs. Japanese Style Panko Breadcrumbs have a crispier, lighter texture than most types of breading found in Western cuisine. Mishima's whole wheat panko has the same greatness and deliciousness as the regular panko. However, it is a healthier option with more than double the fiber than regular white breadcrumbs. In addition, it has 0 grams of trans fat. Just like PACIFIC RESOURCES BRINGS HIGHQUALITY MANUKA HONEY STATESIDE An interview with David Noll, Director, Pacific Resources International. Pacific Resources International (PRI) is an exclusive importer of high quality products from New Zealand. PRI sources the best that New Zealand produces, directly from the primary producers, to avoid unnecessary processing and ensure highest quality. PRI has seen dramatic increases in the sales of Manuka Honey, known as the healing honey. This success is based on the fact that the Manuka is working for thousands of people around the world as a simple sweet answer for their everyday good health. Research continues to pour in for the many uses of Manuka honey as a digestive aid, for wound treatment and immune building. Professor Basel Al Ramadi, the lead researcher and head of the Microbiology and Immunology Department at UAE University, recently discovered that Manuka honey can be used to inhibit the growth of several types of cancer cells. This is the first time that a study has been made to investigate Manuka honey's potency in the treatment of cancer. Researchers have discovered that regular consumption of even very small amounts of Manuka honey can actually stop the growth of cancer cells. As the first to introduce Manuka Honey to the United States, PRI will continue to spread the word this year and into 2014 in the social media arena and traditional adver- customers demand great quality and value for their money. eSutras has special discounts for bulk food ingredients such as, nuts, seeds, flours, sugar, herbs, spices and repacks too. Visit the eSutras business-to-business website ES Wholesale, www.eSWholesale.com, and you will find all registered retailers have easy access to ordering for products. But eSutras is also a wholesale supplier of organic culinary herbs, spices, and oils. As a supplier for TC Bauer Co., eSutras helps the company offer free tasting samples with orders as well as point of sale highlights. Products are offered certified organic, natural (grown without chemicals) and options are we built the herb company," said David Jones, Third Coast's other co-founder and an acupuncturist with a healthy obsession for plant-based medicine. "Most acupuncturists are one-person operations with very loyal patients and very little time. We thought if they had ready-made herbal formulas for the most common complaints, that would solve a problem for them." And it did. Rather than drive to an herbal pharmacy and wait for a prescription to be filled, patients received an effective formula on the spot. In turn, practitioners found a new revenue stream, and Herbalogic gained a network of professional advocates. While all the company's formulas earned high praise from the acupuncture community, one stood out, attracting the attention of retailers. The product was Easy Breather, the company's herbal answer to other Mishima products, it has no artificial flavors, no artificial colors and no preservatives. It is perfect for cutlets and to make a crunchy top for macaroni and cheese, casserole dishes, and fish. When mixed with ground beef or turkey, it helps to make hamburgers and meatballs tender and moist. Another great item to be introduced at the show is "yakiimo," which means simply roasted sweet potatoes in Japanese. Snacks made of sweet potatoes have been quite popular in Japan for many years. Roasted sweet potatoes are one of the best known and most enjoyed sweet potato snacks for all ages. In order to make the Mishima "yakiimo" special, only Japanese sweet potatoes are used. They are naturally sweet and rich in flavor. It is a healthy snack option for kids and will also be a fantastic side dish or breakfast. tising with the latest medical research and new products available for those that believe that nature still has some of the best answers for our everyday good health. With the worldwide demand still on the increase Manuka prices continue to climb but are still comparable to the cost of medical visits and treatment. Unfortunately, with the increasing prices, there are many unscrupulous companies that are taking advantage of the Manuka sales. Some of these companies will advertise Manuka on their label, but only list honey in the ingredients, not Manuka honey. This is a sure sign that it is a blend. Others will claim (some even from New Zealand) that have no hives of their own, buy honey off the spot market, and blend their honey from many different sources, that they contain a certain activity but do not have the test results to back the claim. PRI only works directly with New Zealand bee keepers that take pride in pro- n SEPTEMBER 2013 n GOURMET NEWS available for retail, food service and bulk. Bring these products to the forefront of your display and your customers will notice! The free sampling with orders policy that TC Bauer Co. offers creates an easy way to create continued sales and provides tasty dialogue with your customers in an experience they will relish! Stylish new packaging, generous portion sizes and small minimum orders ensure eSutras Organics and Cocoa Cravings products will fit the new and niche marketplace. For more information call eSutras today at 773-583-4850. nasty pollen that causes what Texans have dubbed "Cedar Fever." "You could say our company is built on great big piles of tree pollen," Adinaro said. "Many, many people suffer when the winter junipers release thick clouds of pollen. Time after time we're told Easy Breather saves the day, and that got people talking." The talk landed Herbalogic products in independent natural health stores in Texas and eventually Whole Foods Markets across the southwest. The line has just been picked up by Whole Foods as well as a few boutique health stores in the Northeast. "It's an exciting time," Jones said. "And it's just beginning." For more information visit herbalogic.com, call 512.895.9595, email info@herbalogic .com – or stop by booth #6031. Mishima will also offer Japanese style royal milk tea, cocoa, and Café Latte at the show. Japanese royal milk tea may be unknown to many consumers here in the United States, but its rich flavor of earl grey and perfect amount of sweetness have made it a beloved treat in Japan for years. It gives nice refreshing aftertaste as well. Mishima drinks are packed in a milk carton and ready to serve so they can be enjoyed anywhere! Many wonderful and innovative Asian food items for retailers and foodservices are available to taste, so visit Mishima at booth 1050 and taste amazingly delicious products. For more information, please contact Mishima Foods USA at 310-787-1533 or visit www.mishima.com. At the show visit booth #1050. ducing the highest quality products by testing and careful manufacturing practices. The consumer can be assured that with any of the PRI imported items, they meet the highest New Zealand standards and will be effective for the conditions that they are used for. Beware of lower prices. If the prices are low, it is a sure indicator that some of the testing processes have not been properly followed. As more and more consumers find success with the use of Manuka honey, sales will continue to grow. PRI will continue to endeavor to bring the highest quality Manuka honey to American consumers, as it has done for the last 17 years. For more information visit www.shoppri.com, call 805-684-0624, email info@pri-nz.com – or stop by #booth 1234.