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Chain Drugstore Daily Saturday, August 24, 2019 4 Packaging Solutions from WestRock WestRock provides pharmacies and phar- maceutical manufacturers with unique, award-winning packaging solutions that are designed to improve patient adher- ence to medication, enhance pharmacy efficiencies and increase speed to market. Shellpak ® Renew and Dosepak ® , top-selling adherence solutions, protect medication integrity and offer superior child safety (F=1), while remaining easy for adults to use. An innovative capabili- ty under the new WestRock organization is merchandising displays, which help drive promotion at the retail setting with temporary promotional and permanent point-of-purchase displays. Providing an end-to-end marketing, merchandising and packaging suite of solutions, WestRock supports the retail pharmacy's challenges comprehensively. Adherence packaging solutions not only maximize pharmacist-patient interaction opportunities, but also provide increased opportunities to satisfy CMS Star ratings and boost reimbursement. Merchandising displays amplify the investment many retail pharmacies have made in mobile app technology, in-store promotions and point of sale prospects by creating a unified cus- tomer experience. In- short, WestRock can pro- vide retail customers a positive "in-store" and "at-home" health and wellness experience. How the Consumer Journey Comes Together with the Help of WestRock Your customer enters the retail store to pick up a prescription from the pharmacy. Notifications of in-store promotions appear on the patient's mobile device Smarter Mobile Technology Shows Improvements in Glycemic Control Digital solutions are providing people with diabetes with easier ways to capture and interpret data so that they can more effectively self-manage. The CON- TOUR ® DIABETES app that is part of the CONTOUR NEXT ONE blood glu- cose monitoring system (BGMS) is one of these digital solutions that has fea- tures designed to improve diabetes man- agement. The CONTOUR DIABETES app is a mobile app that seamlessly connects to the CONTOUR NEXT ONE blood glu- cose meter by using a compatible Android or iOS device. (Compatible devices can be found at compatibility.contourone.com.) The app collects, stores and analyzes patient blood glucose measurements received from the meter. This enables patterns and trends to be revealed that can help give context and meaning to diabetes manage- ment. The CONTOUR DIABETES app with intelligent new features gives patients actionable information when they want it. The My Patterns feature of the app allows patients to view and track trends in their blood sugar readings. It was developed using evidence-based behavioral science concepts from the Information, Motivation and Behavioral Skills (IMB) model of health behavior change. The My Patterns feature uses innovative algorithms to iden- tify sub-optimal patterns in blood glucose readings. Once a pattern is iden- tified, the user gets a notification prompt- ing them about the possible causes and providing guidance to help address it. It could be due to food, exercise or treat- ment, allowing the patient to set person- alized reminders or use testing reminder plans to help improve their blood glucose patterns, and tracking their progress to see if the pattern improves over time. It is important that digital solutions Continued on Page 53 Continued on Page 53 AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH NACDS Kimberly Oser Publisher Jules Denton-Card Senior Associate Publisher Lorrie Baumann Editorial Director Anthony Socci Associate Publisher Jeanie Catron • JoEllen Lowry • Karrie Welborn Associate Editors Yasmine Brown Art Director Jonathan Schieffer Graphic Designer Susan Stein Customer Service Manager Marcos Morhaim Senior Account Manager Tara Neal Director of Operations Jay Watson • Hannah Stefanovich Show Logistics & Distribution Enrico Cecchi European Sales Chain Drugstore Daily is published by Oser Communications Group ©2019 All rights reserved. Executive and editorial offices at: 1877 N. Kolb Road, Tucson, AZ 85715 520.721.1300/Fax: 520.721.6300 European offices located at Lungarno Benvenuto Cellini, 11, 50125 Florence, Italy www.osercommunicationsgroup.com Lee M. Oser Founder